Who We Are
TSM is one of the most successful and one of the most recognizable esports organizations in North America. We are home to championship esports teams, network educational gaming websites, and home to some of the largest gaming influencers.
The Head of Programmatic will be responsible for spearheading the programmatic sales efforts of TSM & Blitz Digital Products, including (1) selling programmatic inventory to SSP, advertising clients (and, as appropriate, agency trading desks and demand-side platforms) (2) cultivating successful, renewable and high-growth direct programmatic sales relationships with major US advertisers and the agencies that represent them; (3) working with marketing to create programmatic sales collateral; (4) working with internal stakeholders to develop post-campaign reports containing insights and analytics that reflect the value of TSM & Blitz programmatic inventory (5) driving top-line programmatic revenue growth; and (6) improving TSM & Blitz programmatic ad inventory yield. The role will combine programmatic sales and market positioning acumen with and understanding the technical, execution-oriented, and market-driven considerations of programmatic media transactions.
What You'll Be Doing
Lead programmatic sales efforts, working with a cross-functional team of company stakeholders (Digital Sales Planning, Sales, Ad Operations, Development Team, etc.) to drive overall programmatic revenue growth for TSM & Blitz
Manage and scale TSM & Blitz Digital’s programmatic sales efforts, selling and fulfilling programmatic solutions to clients, agencies, trading desks and DSPs -- and sourcing demand, including team of programmatic analysts, etc.
What It Takes To Be Successful
BS/BA Degree, with advanced quantitative or business degree, preferred
7+ years of digital experience in programmatic ad sales, revenue operations and/or business development
Strong understanding of the programmatic media ecosystem (including exchanges, ad networks, DSPs, SSPs, DMPs, trading desks, etc.), and strong relationships within the space, with emphasis on SSPs, DSPs and a wide range of agency relationships
3-5 years direct experience with Programmatic managing a team and scaling up to meet the business demands
Strong quantitative aptitude with the ability to analyze campaign performance statistics and recommend optimized media solutions
Strong management skills with demonstrated ability to plan ahead and execute on a 6-12 months plan
Excellent communication and presentation skills: ability to solution sell and to communicate complex technical features in simple terms
Entrepreneurial self-starter with the ability to work in a matrix organization and thrive in a highly-collaborative, team-based environment
Start-Up environment experience is highly desirable
Specific Knowledge, Skills, And Abilities
Experience working with Google / DART
Experience working with DSPs, SSPs, DMPs and both open auction bidding and private programmatic platforms
Experience with 3rd party data
Excellent analytical and quantitative abilities
Strong financial skills and negotiation skills
Your application was submitted successfully.